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Delprosjekt

TourHeal


Forankring: EU - The European Union > Regional Policy > Interreg IIIC > IIIC East > ENABLE > TourHeal
Skildring Mål og resultat Plan og framdrift Ansvar og deltaking
Økonomi Dokumentarkiv    

Skildring

Statusrapport
Rapport
ID:
645
Akronym:   
TourHeal
Tittel:
Tourism and Health Project
Heimeside:

Bakgrunn og utfordringar
:
The sevice providers within the tourist industry find themselves in a market situation where physical activities, training, rehabilitation and nutrition are becoming important aspects of
customer demands . A part of the scene is that different service providers jointly represent the total “service package” that individuals and/or groups or companies seek. Since the
demands transgress the traditional borders between the tourist industry and the health sector, development of new products requires new competencies. It also has implications to the product mix offered. Many service providers are SMEs with limited resources in the field of staff and product developement.
For SMEs to develop competitive and reliable services, a network that includes SMEs as well as educational and public service institutions could provide synergy effects, both locally and between the regions. Tourism is an international industry and synergy effects for the SMEs within health and tourism can be strengthened by extending the cooperation about product development on an international level.
Strategi:
Working methodology:

The method for the project will be a combination of workshops, study visits and regional development. We plan a kick-off workshop in January 2006 and one joint workshop in
each region during the project period. These regional workshops will take place aproximately every 3-4 months. In addition each region will intiate local development activities, involving SMEs of the region.

All workshops will be combined with study visits to a relevant local service provider. The workshops will be part of both the planning process and the evaluation process. The workshops will address the demand situation in the market and the consequent challenges for the SMEs of each region, evaluate needs for change and new policy and product development,
explore relevant research and look for tools, training and education activities and other metodology relevant to the needs to be described. The project will address three main issues:

• Health
• Physical activities
• Nutrition

Each region will host a workshop after the initial kick-off workshop. While all partners and participants will have roles to play on all issues, each region will have a special responsibility for one of the main issues:

Kärnten: Health
Thüringen: Nutrition
Western Norway: Physical activities

All issues will be adressed in each workshop. Each workshop will define the content of the work package for the period until the next workshop. In the periods between two workshops partners will keep contact via e-mail and telephone.

Work packages:

WP 1 Project management
This task contains all development of project management and
procedures. Responsible: Heidi Skramstad

WP 2 Identify SMEs competence needs.
Identify and present regional status and ideas/plans.
The result will be presented at the kick-off workshop.
All partners

WP 3 Health issues
Health is one of the major issues in the prosject and will be
adressed in all the workshops. The specific topics to be
idenitfied and dealt with will be decided during preparation and
kick-off. The result will be presented in the workshop.
Responsible: Guntram Jilka

WP 4 Activities
Activities is one of the major issues in the prosject and will be
adressed in all the workshops. The specific topics to be
idenitfied and dealt with will be decided during preparation and
kick-off. The result will be presented in the workshop.
Responsible: Heidi Skramstad/Torgeir Skålid

WP 5 Nutrition
Nutrition is one of the major issues in the prosject and will be
addressed in all the workshops. The specific topics to be idenitfied and dealt with will be decided during preparation and kick-off. The result will be presented in the workshop.
Status:
Avslutta
Vedtak:
Steering Committee Ilmenau 2005.12.02
Sektor:
Innbyggjarane, Næringslivet, Turistane
Tidfesting av statusendringar:
År forslag 2005
År godkjent: 2005
År oppstarta: 2006
År avslutta: 2007
Internasjonal status:
målgrupper, aktivitetar, finansiering, deltaking
Verkemiddel område:
Kode og nøkkelord:
enablec3

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